Top Sector T&U Innovation Prize 2023

Dutch horticulture has a number of challenges for its own future when it comes to innovation. However, she is also an important part for a healthy future. Be it healthier food or a healthier living environment. Both lead to greater health and are essential for the future. This edition of the Innovation Prize therefore focuses on the contribution, in whatever form, to health:

• New horticultural products (plant species, varieties, cultivation methods, etc.) that add when it comes to health.
• Methods and Technologies to distill "health" from plants, making them the green pharmacy.
• Solutions and concepts to encourage people toward more plant-based consumption.
• Solutions and concepts to activate people to use more plants for a more livable living and working environment.
• Innovations that create additional value linked to health and livability in the chain of plants (bulbs, trees, flowers, plants, vegetables or fruit).
• Green in city & living room for oxygen & well-being.

To respond to these challenges, it is essential for horticulture as a supplier of the "plant" to cooperate with other sectors such as healthcare, food, landscaping, high-tech, etc. (cross-sectoral innovations).